Sketches
Identified the unique qualities of each brand that would translate well into an interactive filter.
- Marc Jacobs Filters emulated the distinctive aromas of Marc Jacobs perfumes. Concept 1: Floral appears on the head and releases fragrance. Concept 2: Filter scans face and match fragrance to the user. Concept 3: Create a filter inspired by each scent.



- Mario Take your love for Mario to the next level with Super Mario World themed filters. Become your favorite character. Gain Mario powers through the random Power-ups selection filter. Use real-world trackers to place Mario pipes anywhere you like. Retro filter lets you become the old school Mario gaming cartridge.
- Lisa FrankFilters were based on popular Lisa Frank characters. A face distortion filter where the user becomes a Lisa Frank tiger. One where the user appears to be flying in the sky like an angel. A horn that grows and turns the users into a unicorn and another that covers the user's face in Lisa Frank stickers.
- Versace The notion was based on the complete lifestyle stylings of Versace: articles of clothing, accessories, and home decor. Plans ranged from creating neon monogram sign backgrounds to creating a Versace dining room scene where the user becomes tableware: oversized wind chimes, earrings, and satirical clothing hats and earmuffs.
- Cher Display a progression of Cher's most iconic looks from throughout the past decades. From past Met Gala looks to hit blockbuster hits and vegas residency to the ultimate Cher configuration, the user gains Cher's protruding cheekbones, makeup, attire, and iconic voice ready to put on a sizzling rendition of past hits.
- Billie Eilish Become the bad guy with Billie Eilish filters inspired by her hit music videos. Blink once to active Billie mode, changing the user appearance to resemble Billie. Listen and dance to her hits songs with karaoke mode. The esthetic filter features Billie's iconography and color schemes into the background.
- J Balvin Welcome to the world of Colores. Users select filters energized by Jbalvin's latest album. Facial expression activates effects to display shards of lighting bolts, iconography, hypnotic rotating eyes, dancing flowers, and jumping cats.