Laboratory Perfumes
Tandem Design.British scent specialists Laboratory Perfumes craft unique
gender-free fragrances scientifically formulated to react to the wearer and evolve over the day.
I designed a set of visually appealing 10′ 10' tandem booths that are individual from each other but cohesive, minimalistic, and flexible for my experiential design course.
Design concept
Tandem A:
History of Laboratory Perfumes their values and products.
+ Gender-free
+ Principal of modern medicine
+ Animal cruelty-free
+ Purchase items
History of Laboratory Perfumes their values and products.
+ Gender-free
+ Principal of modern medicine
+ Animal cruelty-free
+ Purchase items
Tandem B:
An educative interactive experience of gender names.
Inform users about gender-neutral names from different parts of the world. Bring attention to stereotypes society creates about others solely based on their name. Have users question the subconsciousness of falsely prejudging and forming biased personas for individuals.
An educative interactive experience of gender names.
Inform users about gender-neutral names from different parts of the world. Bring attention to stereotypes society creates about others solely based on their name. Have users question the subconsciousness of falsely prejudging and forming biased personas for individuals.
Final designs
Color selection
Gender-neutral. Independent. Minimalistic.The selection of colors communicates gender neutrality, fertility, and earthy wholesomeness.
Tranquil purple.
Mysterious, independence, balance.
Moss green.
Earth tones, gender-neutral, fertility.
Clinical white.
Clinical, clean, minimalistic.
Research
Researched trade show exhibitions and beauty enterprise design. Discovered common occurrences of open white space within walkways and paths between information and products showcased in tandem.
