Challenges  

Current obstacles One Shop faces.
One Shop does not produce magazines or content. To succeed, One Shop must make a partnership with a publishing house.  Furthermore, One Shop lacks insufficient funds to create its application.
Generating funds and convincing investors will be a challenge worth taking. Lastly, One Shop has no experience starting a company, finding the right talent, and creating a business model and plan.
+ Publishing house partnership
+ Business model
+ Business plan
+ Employees
+ Funding